How are you going to start adding to your calendar this year? Are you going to be more focused on your website, SEO, blogs, Facebook, Social Media? Let’s go over turning inquiries into bookings! Let’s go over the couple steps that’s gonna be included in here: Personalizing Emails We’re going to start personalizing our email […]

Intentional Marketing Live Training Let’s talk about Intentional Marketing for Family Photographers! When I say the words “Intentional Marketing” … what comes to mind? Is it excitement & joy because you’ve found out how to crack the code to reach not only your Ideal Client, but a revolving door of Ideal Clients? Or is it more intimidation and […]

Have you heard photographers talking about Conversion Rates before? Are they even important, and what the heck do they even prove? We’ll we’re going to break down what conversion rates are, how they affect your business as a Family Photographer, and 3 ways to keep your conversion rates above 75% !

As Family Photographers it only makes sense that we would be looking at including or hosting Mini Sessions! There is so much planning that goes into Mini Sessions than just saying “Alright, let’s set something up!” and expecting people to book and to actually make a profit. I want to go over the 6 Pillars […]

6 Small Business Tools for Photographers – arguably the most important thing to talk about when you’re building your business? As small business owners we need to be careful with how we spend our money since normally this is normally our livelihood. When I talk about My Top 5 Small Business Tools for Photographers, a […]

The biggest question that I hear photographers asking is…. How should I price my Mini Sessions? You’ve heard of Minis, and now that you have a camera in hand you’re ready to give it a go! Other photographers are successful, they book up within a week or so and have returning clients that RAVE about […]

Behind The Scenes Looking through The Festival Of Lights blog you might think- “Wow, it all worked out so perfectly!” You would be, well- wrong. It’s not that it didn’t work out perfectly, because it did. We captured the moment, on camera, she said yes, and they loved their gallery. I’m grinning from ear to […]

Your wedding day is such an important (& expensive) time in your life! From all the details that you have worked so hard on to the big things that no one could miss, you deserve to have those memories captured so that you can look back on them fondly. Now that you have them your number one questions might be, “What do we do after we receive our wedding photos?” If you’ve Googled that phrase before you are not alone!

Let’s Talk About Calligraphers! This Week’s Vendor Spotlight focuses on Julia Kay Calligraphy- a Calligrapher (who focuses on invitations & more) local to Pennsylvania that has been working with clients since 2018. She is an LGBTQ+ inclusive business which makes me only love her more! When I spoke to Julia earlier this week she was […]

Weddings can be EXPENSIVE, that’s no surprise to anyone. I even thought to myself on my own wedding day, “Do we really need a wedding planner?” I’ve taken part in weddings that have ranged from $200-$25,000 and what I notice more than anything is who the responsibility falls on during the wedding day. Why do […]